How to Use Vine to Promote Your Business

Are you looking for an inexpensive way to market your business? If so, then you should get on board, Vine, Twitter's video sharing service. Television commercials can cost an arm and a leg but it's free to use Vine. Furthermore, the reach is quite vast.

How to Use Vine

To use Vine you will need to download the app which is available to iOS and Android devices. You can record your video using the in-app camera. To activate the recording, you will have to touch your device's screen for the entirety of the recording. The app enables you to edit or create stop motion effects. Once you are satisfied with your video, you can place it in a category which most describes your clip. Your video is now ready for release and you can either post it to Vine, Twitter, FaceBook or all three platforms.

How Vine Compares to Regular Ads

A typical television or radio commercial has an average length of about 30 seconds. However, videos made for Vine has to be 6 seconds long. Needless to say, you have to get to the point quickly while engaging your audience.

What to Include

It's near impossible to include all the tenets of advertising in a six-minute clip but the clip should at least capture your audience's attention and stimulate desire.  The desire should be strong enough to cause them to want to seek out your product or service.

Businesses that have used Vine

Even large businesses have taken advantage of Vine. In fact, the first company to use this platform for an entire advertisement was Dunkin' Donuts. Other brands that have used Vine to promote their products include:

·         *Taco Bell

·         *Red Mango

·         *Pepsi

·         *Wheat Thins

·         *General Electric

·         *PBS

·         *Urban Outfitters

 So, do you think you can get your message across within six seconds?  Take the challenge and promote your products or services using this incredible app. Who knows you may get more exposure that you bargained for. Do you hear that?  Vine is calling.  Ready? Set. Go!